Youtube and Internet are increasing Sales

Youtube and internet are increasing sales like anything.  Sell anything, promote anything, market everything.  Ultimately sales get increased both online and offline.

Before youtube, we go to shop see, touch, and feel the product we want to buy.  We do not take decision then and there.  We return home, think, discuss with family, friends whether to buy or not.   After returning from the shop, we are not obsessed by the product we like to buy.

But, now, in youtube days, we see the reviews of the product repeatedly.  Mostly reviews will be positive about the product.  Smart phone in hand will obsess about the product.

We are in a sort of self-compulsion to buy the product after watching youtube reviews and reading reviews from product reviewing websites.  If we have money, nothing can stop us from buying.  Scarcity of money is the only procrastination to buy.  Otherwise, obsession created by youtube, internet, social media are beyond tolerance.

If you stop connecting to internet for a while, your purchases will be reduced.  Tendency to spend will be less.

Stop connecting to internet, you will see the change in you.  Internet is full of marketing, promotions – surfing internet will drain your bank account like anything. Internet is also a selling platform.  It triggers both online and offline sales.  It is a sales trap.  Do not be victim of it.

Youtube Addiction

Like alchoholic addiction, I am addicted to watching youtube videos.  Everyday 2 to 3 hours before sleep, I watch youtube – 10 PM to 1 AM – three hours I watch youtube.

I would not get sleep, If I do not watch  youtube. It has become an habit before sleep.

I take Outh as not to watch youtube.  I consciously do not watch youtube for a week.  Then I break my outh and watch youtube videos as usual.

Because of youtube watching my sleeping duration has reduced.  It is hard to resist youtube, it continuesly shows likelyhood videos automatically as per our interest.

I am trying to stop watching youtube, but failed in my determination many times.

Late night youtube watching has reduced sleeping duration, diluted sleeping quality. No time and energy for other activities.   No talking with family members.  Every bit of freetime, will be used for watching youtube.

I realised that I am addicted to youtube now.  I do not know how to get rid of this addiction.  I am not getting sleep even I goto bed by 10 PM.

As usual, I have token Outh yesterday as not to watch youtube.  I did not watch youtube yesterday.  But today I am sleepless.  Post midnight, I will start sleeping as usual.

Hope, this time, I will succeed in my Outh.

Nothing wrong with the bike

Nothing wrong with Bajaj Discover 150F bike.  I had severe back pain when I was riding that bike.  I tried this and that to resolve the back pain.  But nothing worked.  Without having any clue as why that bike gave me back pain, I sold that bike for cheap price.

Then I purchased Honda Shine.  No back pain with honda shine.  I am riding Honda shine for the last three years.  Everything went well.

Last six months, I am riding Shine for 50 kms up and down per day for commuting.  Saligramam to Okkiyam Duraibakkam.  I started having back pain nowdays.  I am not blaming Honda Shine for back pain.  The same bike I used ride for three years without any problem.

50 KMS ride – 5 days a week, irregular sitting posture in office, restless weekend, latenight or till midnight mobile addiction, job stress – all causing back pain.  Nothing to do with Honda Shine.

In the same way, something wrong with me, my life style, triggered back pain, when riding Discover 150F.  But, I mistaken as bike was the problem.  It was a good bike with strong bottom and midrange speed, gave 70+ km/ltr mileage in highway if ridden around 60+ km/hr speed.  I was using the bike in both city and highway. Only problem I noticed was, bike was not stable and not confidence inspiring beyond 60 km/hr speed.  I sold Discover 150F without knowing why I had back pain.

Honda shine is a good city bike, but it struggles in highway, engine feel stressed above 50 km/hr speed.  We should not push honda shine beyond 50 km/hr speed.

Now, I am looking for second bike to ride in highway.  When I searched Discover 150F in quikr, olx, I hardly see it.  Even listed but overpriced.

Today I saw an ad for Discover 150F in OLX for 18500 rupees – six year old bike. Suddenly I noticed another ad for pulsar 220F for the same price – 18500 rupees.  It is a 10 year old bike.

Pulsar 220F is a far better bike than Discover 150F.  I oscillate.  My quench for riding a bike in highway is not satisfied yet.  The crush for highway machine is still burning.  My speed is not 100 or above 100 km/hr.  My speed is around 60 to 70 km/hr.  But I want a stable machine in highway against cross or head winds.  Engine should not stressed.  It should be relaxed at those speeds.

Discover 150 F engine is not stressed at 70 km/hr speed, but not stable and confidence inspiring at those speed.

I could push Honda Shine for 70+ km/hr speed, but engine is stressed, bike is not stable and shaky in winds.

Since, I already ridden Discover 150F, I know it was stable in 60+ speeds, engine relaxed.  It matches my speed and expectation.  But, it is hardly sold in used bike market,  that too not in affordable price.  15000 to 20000 is my budget, 50 to 10 years old, spare parts should be available. Any mechanic can maintain it.  I prefer the highway machine with kick starter.

Discover 150F, pulsar 220F, pulsar 180 are my choices now.  Budget less than 20000 rupees.  I will keep my honda shine for city usage, agile, nimble, and light weight bike.

Self Pressure – Self Image

We have self image about ourself.  We expect what is happening to us should be within acceptable range of our self image.  We can not accept if something happening breaching our self image.

A person studying good at school and college, started to believe about  himeself as a good performing guy.  He can not accept, if he is given low rating in his job.  Poor feedback in job is breaching his self image as good performing guy.

We develop a belief system about ourself by seeing our face.  If anything  happening to me beyond my belief system, I can not tolerate.

I have a belief or opinion that I am a good programmer.  I understand business models and implement them as softwares. Sometimes if I can not understand a business model and not able to implement as softwares, I can not tolerate, I will start to doubt my skills.  My confidence dilutes.

The fact is nobody knows everything.  There are things which we can not do.  Not everything we can accompolish.  When the task is within our command, we get it done, and develop confidence.  When the task is beyond our comand, we are not able to do it, and loose confidence.  We afraid what will happen bad because of the failure.

Failures, not able to uderstand, not able to complete a task all are part of life.  If our self-image allows failures too, then we will be comfortable in embarassing moments too.  We are not special, not to be scolded, criticized, embarassed.  As long as our self image is flexible, we will be in a bliss.

Buying a Car

I am planning to by a car for a while.  Today I visited three show rooms – maruthi, renault, nexa.  Cars enquired are swift, expresso, kwid, triber, baleno.  On road price will come from 5 to 7 lakhs.  I have to pay down payment and remaining will be paid in EMI for several years.

My car usuage is simple.  Daily commute to office, monthly once or twice city outting with my family – total four members.  Yearly once or twice travelling to native place – to Trichy from Chennai, That’s it.

Challenges in having big car is parking, driving in city traffic, highway cruising will be a bliss.

Challenges in having a small car is congested and cramped travel when driving with five passengers – three in back seat. Riding in hills too is challenge.  Highway cruising will be boring, we have to maintain 60 to 80 km/hr speed.  Parking and driving in city will be blissful.

I have a craze for Tata Nano.  Many times, I felt I missed purchasing tata nano.  The thought of buying second hand used tata nano car instead of buying new premium hatch bag car, haunting me often.

I could usily buy a old nano within one lakh rupees and without committing big long EMIs.  But reliability of used car is a question – especially Nano, which is discontinued.

I postponding buying a car.  It is a decision paralysis now.  I do not have eperience and knowledge to take a decision in buying a car.  I am not ready to go for big EMIs now.  I have a craze for Nano.

Commuting by bike gives pain to my hip and back.  Switching to four wheeler for office commuting is a must now.

So, Let me take the risk of buying old nano.  Low risk, low gain, low loss too.  It is like a upront decision.

If my experiment with used nano goes well, after six month or one year, I could buy a new nano by exchanging the old car.  If the experiment does not go well, sell it.  Either case loss will be less.

We do not know, what is right decision.  State of decision will change from time to time.  Sometime our decision looks good and other time it looks bad and vice versa.

So, I will follow my will, buy a old nano within my budget, no need to avail loan. Due to my simple usecase with car, I don’t want spend too much and commit EMIs for years.

Spare parts availability is another challenge for tata nano.  Because of this spare parts fear I missed Suzuki GS150R bike, but it is still running on roads.

Even If I get finance for my second hand Nano, then I could keep my lumpsum money with me.  EMI will be around 3000 rupees and tenure would be 3 years.  I could keep my one lakh with me for safer side.

I am stuck by decision paralysis many times.  Henceforth, I have to follow my will or fear to move on from decision paralysis.

I followed my fear in buying a used car, and I did not buy used Tata Nano.

Decision Paralysis

When you want to take corrrect decision, but do not know what is correct, then you can not take decision.  You keep postponding making decision.  Ths is Decision Paralysis.

Decision paralysis will not solve any problem.  It extends the current situation.  Until you take decision, your problem will not solve. Decision Paralysis continue your sufferings.

Decision Paralysis will not allow you to take a decision, because you afraid that your decision may go wrong.

How do overcome decision paralysis? When you do not have experience and information to take correct decision, take decision at your will.  Move on.  Dont get stagnated without taking a decision.  Either correct or wrong decision, both will bring change.  A change from your current state.

Take decision to know what is right and wrong.  Once you know what is right and wrong, you will be able to take right decision.  You will have a flow, where you do not need to take decision.  You will follow the flow.

When you are in decision paralysis, don’t know what is correct decision then don’t prolongate the situation.  Take a decision as per your liking or follow your fear.

Decision always brings change – good or bad – there will be a change.  Hesitation prevents change happening.

It is best to follow the flow, where you don’t need to take decision.  Use your experience and information when you have to take decision.  If you don’t have experenece and information, then follow your will or fear.  Will is best.

Take decision to take better decision in the future.

Indulge in experience to take decision

Experience will help you to take decision, at least prevent taking wrong decision.

Take decision, execute it, have experience, will help you to take better decision in the future.  If you hesitate to take decision,  hesitate to fail, hesitate to have experience, then you will not learn anything.

Take upfront decision, fail, learn to take better decision.  You will learn from your decision.

When I had to buy a bicycle, I was confused whether to buy Geared or noGear bicycle.  I rode only NoGear cycles.  I do not know how it would be riding a Geared cycle. I was postponding to take decision as geared or non gear cycles.  Read many blogs in internet, but nothing helps me to decide with the pros and cons. They confused me.

I want to experiment with geared cycle. While purchaing a cycle for my daughter, I purchased BSA Mach woman 7 speed cycle.  It has seven gears with quick release seat post, I adjusted the seat to any height before I ride it.

By riding in different gears, I expeienced the advantages of Gears. At lower gear with high cadence, we could ride without much strain to knee and thigh.  We could ride long distance without breaking a sweat.  In hight gears with low cadence, we could achieve high speed with load to knee and thigh, resulting tiredness.

In geared cycles, we could choose the way we want. Less strain cum low speed. High speed cum high strain.  We could decide.  This is not possible in non-geared bicycles.  Geared bycles are for better than Non-Gear cycles.

After spending 8000 rupees for an upfront experience, I could take a better decision now. With a higher budget, I will buy a Geared cycle for me.  There is no Decision Paralysis now.  Now, I know greared cycle is good and suits me.

If I did not took a decision to buy a greared cycle for my daughter, I would never under go the experience of riding Geared cycle.  Still, I would be in decision paralysis as whether to buy geared cycle or not.

Expeience and information helps you to make right decision.  If you do not have experience and information then take decsion at your will.  At least, you will learn if your decision fails, your learning will help you to take correct decision in the future.

Without expeirence and information, take upfront decision, atleast your loss will be less.  You will have a learning with less expense.  Expense could be time, money, energy, and resource.

Never hesitate to take decision. At least you will have experience to take better decision in the future.

Upfront Decision

When we take decision and we do not know our decision is right or wrong, then how do we move forward?

Unless we walk in the path, we do not know about the path.

The best way to rely on taking a decision is depend on our experience.  Experience matters when taking decision.  Experience will help us to make decisions correctly.

If we do not have sufficient experience then, only way to know the result is execute the decision – walk in the path.  In such NO EXPERIENCE scenario, we can take UPRONT DECISION

Upfront Decision is, take a decision, execute it, and try your best.  If it works out, then continue else revert from your decision.  When you are starting a business, spend less money, time, energy initially – If the business takes off, then involve more, else ramp off.  Upfront decision is try out your plan for a while with less expenditure and without expectation.  If your plan fails, then nothing to loose big.

When we do not know, what will click, then we could try many Upfront Business Models.

We should not take upfront decision in marriage or life partner,  We cannot take upfront decision in buying a home.  We can try upfront decisions in renting homes. I wanted to buy a MTB cycle.  But, I am hesitating whether MTB will suit me.  If it does not suit me, then it becomes useless, money spent to buy the cycle will be waste.  If I manage to rent the MTD cycle for a day or week and ride it, will help me to know whether the cycle will suits me or not.  If it suits me, I will buy it, otherwise I will drop.  Renting before buying is upfront decision.

The Blunder called Belief

Belief is a cognitive blunder in the evolution of mind.

When we believe something, which means it does not exist in reality.  We expect it to be. We do not need to believe a fact.  We believe in God, we believe in religion, we believe in this that.

When we are not certain about something, we develop a belief about the uncertainty to make it certain as per our convenience or as per our like.

Somebody believe in God, somebody do not believe in God.  Both are believes.  Both parties believe something.  In reality, we do not know whether God exists or not.

In day today life, we have various believes about relationships, events, products we use.  We believe soap could kill germs.  We believe education will secure source of income.  We believe good things will happen to good people, bad things will happen to bad people.  We believe struggling for money, being middle class is a symptom of good nature.

We believe in savings is good.  We believe spending is bad.  We have a belief about money, we believe somebody is good and somebody is bad.

Without logic and without facts, we have many believes in life.  We have to question our belief.  Assume something and believe the assumption, this is the way our belief system develops.

Depend on logic and facts.  When facts are not available, then have a belief as per your like but understand that it just a hypothesis.  Be ready to remove your belief when facts available against your belief.  Do not be adamant with your belief when facts are against it.

Identification with Education

We have a strong deep-rooted identification with our educational system. We are driven mad by our attachment with education.

We have our ego clubbed with education.  We look education as a source of income to make a living.

Respect, pride, money, economy, ego are all embroiled with education.

My 10-year-old son is not going to school often.  He takes leave often.  He is telling that he does not like school.  Recently, he was adamant as not going to school.

I was afraid that he might be a school dropout from 5th standard.  I could not digest my son is without education – a college degree. There was a trauma, cry from me at the moment when this Dropout thought raised.  Sub-consciously, I have strong identification with education.  When it is shaken, I have bad emotions, I became weak.

I feared what my son will do in future without education. What job will he do without a degree?  What level of respect will he receive from the society? Will he not feel inferior in front of educated people?

I could not accept to my son without education.

I see education as a recognition, source of income, an entry into corporate companies, a resume for sky scrapping salary, a security from fear of unknown, a source of confidence.

 For many centuries, education was not attainable to majority of people.  Education was circling in a closed circle.  Many people lived without education for centuries.

I am a second-generation graduate.  Back to my grandfather onwards nobody was educated.  My father is the first graduate in his clan.

In the last 50 to 75 years, education spread across the country and reached its peak now.  You cannot join government job without a degree.

I have to get rid of my identification with education.  It is a delusion that education is everything; it is a belief that without education life will be futile.

I am limiting myself with my identification.

I am putting my son within a frame of identification.

The belief system over education, make me do certain actions, and prevent me from doing certain actions.

I have to see myself without educational identity.  When I try it, I feel myself light.  Once I shed my educational identification, I would be able to see my son without education.

There are limitless possibilities for a man without education.  Don’t let my son restricted by the possibilities of education alone.

There is a life beyond education. Schooling has become such a stress nowadays.